Copywriting
When shooting the campaign for this collection, what was the main mood/message you wanted to convey in the images?
It was really important to me that the images conveyed a cinematic quality and told a story, and with that, carried a certain depth. It's something that's difficult for me to articulate, but I know it when I see it. It was also very intentional that the "set" was the Hotel Chelsea. Given the Hotel's long history and association with so many prolific artists, it felt like a perfect backdrop to the frames, inspired by old film and named mostly after artists, musicians, and writers. I feel really lucky and grateful that the Hotel allowed me to shoot there, a place where the halls echo with endless stories, and these photos feel very special to me.
What’s your favorite way to practice self-care?
To be honest, my approach to self care is pretty basic and uninspiring, and I'm not the greatest at it. I try my best to get enough sleep (I never do), drink enough water (it's not going well), and have always been very protective of my alone time. Especially given the social nature of my job, I can only function optimally if and when I've had enough time to recharge. I love going on a long walk with classical music or a funny podcast to get out of my head. And yes, I'm very diligent about my skin-care routine, but in terms of self care I think that's just a cherry on top.
What’s something you never leave your apartment without?
My friends would tell you that, based on the contents of my bag, I am always prepared for an alien invasion or God knows what else. Somehow I manage to fit lip balm, lipstick, keys, AirPods, my wallet, gum, a phone charger, some sort of snack, facial mist, Boy Brow, a Moleskine and pen, a mini hair brush, hand sanitizer, Chanel hand cream, a compact mirror, perfume samples, a lint roller, SPF, and sunglasses (of course). It's a little excessive, but you just never know! I hope that, wherever she is, Mary Poppins is proud.
What’s a quote that holds a lot of meaning for you?
As my career is one that necessitates constant growth, and growth is usually uncomfortable, I often find myself in situations in which I feel fear, anxiety, and/or some level of imposter syndrome. I always come back to something that Joan of Arc said: "I'm not afraid, I was born to do this." Given the context in which she said this, I realize it's a bit dramatic to apply it to, say, walking into a fashion show, but it always helps me feel a bit more grounded and empowered.
We are so excited to introduce Christina's collection to the lineup and we hope you are, too! Be sure to grab your favorite (or a couple) to add to your timeless and treasured collection.
A Conversation with Christina Grasso
As a writer, creative mind, NYC local, and lover of all things hauntingly beautiful, we knew that Christina Grasso (A.K.A. @thepouf) would make the perfect next design partner. Christina has a habit of making the everyday romantic and opulent— which is exactly what we wanted to bring forth in her new capsule of vintage-inspired Cat Eye frames. Christina x APERÇU features eight colorways, including four variations of a black silhouette for those who also love the classics but have an appreciation for the finer details. Each frame in the collection has a special meaning to Christina, so we figured we'd sit down to get a little more insight on the design process as well as delve into the world of all things 'The Pouf'!
We know it’s difficult to choose just one, but if you had to wear one pair from your capsule every day, which one would it be and why?
This feels like picking a favorite child! But I'd probably say the Nicks. Since I wear mostly black every day, they certainly match my wardrobe, and I love that the amber lenses make them suitable for indoor wear, also.
Blog
Fall 2023 Trend Report
Crisp morning air and shorter daylight hours are swiftly approaching and we couldn’t be more excited to tap into some Fall 2023 trends. Something we love most about styling with sunglasses is that they immediately tie together a look and add an extra level of sophistication. Whether you prefer a more monochromatic palette or enjoy styling vibrant hues, we have the perfect frames for you to welcome in a new season with! Now, let’s get into some intriguing trends of the new season.
Tasteful Tailoring
In our opinion, nothing is more chic than some classic tailoring that can be worn habitually no matter the occasion. Fitted pieces like a blazer, a button-down vest, and some trousers are the timeless French-inspired elements that are (once again) proving themselves to be in-style for the Fall season. Of course, joined with a pair of our classic black frames, the look is complete– and completely charming!
Formally Undone
On the other hand, an upcoming trend that repurposes those same elements but captures a more relaxed mood would be a “formally undone” effect. This approach takes the buttoned-up version of tailored looks and intentionally tones them down in styling by untucking, undoing a few buttons, and pairing boxy silhouettes with loose clothing or messy hair. You can also achieve this look by finding formal styles that are made with a more casual material like denim or linen.
A Pop of Silk
For this season, gone are the days we have to worry about a bad hair day or an unwanted breeze gliding in under your collar– just use a silk scarf! This sleek accessory is a closet staple for a reason. This silken pop of color makes the most simple outfit instantly elegant when you use it as a necktie, a hair accessory, or even knotted on a bag strap! What’s more effortlessly polished than silk?
Double Denim (with a hint of cowboy)
We’ve all seen cowboy boots and western-inspired belt buckles paired with denim shorts through the summer, but what happens when you throw caution to the wind and pile on all your favorite denim pieces? Juxtaposing classic Wild West garments with city-sleek accessories gives this trend a fresh take for the new season.
So which of these trends can you see yourself taking with you into Fall 2023? We hope that we were able to spark a little excitement for the outfit opportunities that this ~chillier~ weather will provide! Make sure to follow our IG for more outfit inspiration and shop our sunnies so you always have the perfect final touch in-hand. Be sure to tag us in your Fall looks and use #aperçueyewear so we can repost! Happy styling!
PILLOWPIA Won Best Throw Pillow in Havenly's 2022 Design Awards
Every year, Havenly's designers come together to decide which products were their top picks, creating ‘The Havenly Design Awards.’ Instead of having to research hundreds of decor pieces to determine which to buy, the designers do it for you and compile the best of the best in one spot. Through countless hours of internet sleuthing and product testing, Havenly recommends the pieces that will make your space sing.
For the ‘Best Throw Pillows’ category, their top winner was our Chindi Pillow in "heavy cream." Havenly's designers stated, "Whether you're adding texture to a neutral chair or balancing out a jewel-toned velvet sofa, this throw pillow does it all. The quality is on-point in person, the price point is accessible, and the handwoven detail is exquisite."
We are so honored to be recommended by Havenly's Design Awards! But we have to say, it's not surprising— our pillows really are the best. Shop our Chindi Pillow to try it out yourself!